Akshay Kumar is very busy these days in the promotion of his upcoming movie, ‘Padman’. In the last couple of years, Akshay Kumar has taken social relevant issues in his movies and earned the love and respect of the fans for his good work on the screen.

‘Padman’ is inspired by the story of entrepreneur Arunachalam Muruganantham, who made low-cost sanitary pads for the women of his village. The movie is a biopic which will take you on a beautiful journey of a man’s effort to help the women in rural areas. It’s really an inspirational story.

Akshay Kumar’s wife Mrs. Twinkle Khanna is the producer of the film and she has played a huge role in putting this story together, behind the scenes. We all know that Twinkle Khanna is a very intelligent woman and she also has a great sense of humour.

Twinkle has authored a very successful book and has huge following on social networking website Twitter. The cast and crew of Padman are using a very innovative social media strategy to spread awareness and also promote their film.

In the last few days, we have seen Bollywood actors and actresses tagging each other with a dare to pose with sanitary napkins and tell the world that periods are as normal as our existence in this world.

#PadManChallenge got started with Arunachalam Muruganantham posing with a pad and tagging Twinkle Khanna, Akshay Kumar, and Sonam Kapoor. The chain went on and actors like Amir Khan, Alia Bhatt, and many others joined in.

Twinkle Khanna took no time in putting things to perspective and gave a brilliant reply. Here’s what she tweeted: