After hijacking the telecommunications market, Reliance Jio is now in talks with Xiaomi to have exclusive selling rights of its TVs and smartphones in India. The senior officials of Reliance Jio And Xiaomi MI have had several meetings to chalk out a deal between them and the partnership is now very likely to happen.
Through its online retail stores and its chain of Reliance Digital stores, Reliance Jio wishes to be the exclusive seller of Xiaomi Mi TVs and smartphones in India. While the Xiaomi smartphones have an established market in India over years, Reliance Jio also wishes to bring Xiaomi Mi TVs to India as being the exclusive seller.
Not just the smartphones and TVs but the partnership between Reliance Jio and Xiaomi MI also wishes to bring Xiaomi’s business to business products like the POS machines and others to India. The Economic Times has reported multiple top level meetings between Mukesh Ambani’s Reliance Jio and Chinese tech giants Xiaomi.
While Reliance Jio is all set to become the leading telecommunication services in India, Xiaomi is already a leading smartphone brand in India. Surely, these two giants coming together will only be about bringing wonders of the customer.
The advent of smart TVs from Xiaomi may incur some significant shifts in the electronics markets of India. Xiaomi’s smart TVs would offer alternatives to customers of being products offering great features in lesser prizes.
Now we must wait and see if these giants actually end up coming together and how would this partnership impact the Indian markets.