Recently, the Mahindra Group disclosed about electric Sports Utility Vehicles (SUVs) take the top spot in the electric four-wheeler market.
The XUV.e8, XUV.e9, BE.05, BE.07, and BE.09 are the names of the five e-SUVs. The XUV.e8, XUV.e9, BE.05, and BE.07 are scheduled to launch between April 2025 and October 2026, while the XUV.e8 will launch in December 2024. BE.09’s debut date is yet to be announced by the Mahindra group.
Mahindra’s pioneering venture disclosed at a time when the automotive industry is transitioning from internal combustion engine (ICE) technology, which has been around for more than a century, to battery-powered vehicles, and every automobile manufacturer, from established players to up-and-coming businesses, are giving their best to stay relevant in the industry.
On Monday, after the big announcement, Anand Mahindra tweeted numerous pictures of the 5 SUV models that are anticipated to be launched between 2024 and 2026. The models left social media, especially Twitter in awe, and the Mahindra Group Chairman was delighted with so many positive responses.
However, one Twitter user’s reaction has gained Anand Mahindra’s special attention. Her reaction is so astonishing that even Sir Anand Mahindra can’t stop himself from replying to her.
Have a look !
Anand Mahindra’s Tweet
Thread of 5. (Courtesy @PowerDrift ) pic.twitter.com/zhqL9ZsbRL
— anand mahindra (@anandmahindra) August 16, 2022
On August 16, Twitter user named Bhavna Naik reacted to Anand Mahindra’s tweet in which he shared his photos of five newly-launched EVs by posting a GIF of a toddler saying “wow.”
Replying to her, the 67-year-old businessman added a remark and tagged Chief Design Officer Pratap Bose of Mahindra & Mahindra Ltd in his tweet.
He tweeted,
“Got this in response to my tweet with pics of our new EVs. Forget about quantitative consumer reaction surveys @BosePratap From now on, if you get a meme like this in reaction to new products, it means you’ve passed the test!”
Got this in response to my tweet with pics or our new EVs. Forget about quantitative consumer reaction surveys @BosePratap From now on, if you get a meme like this in reaction to new products, it means you’ve passed the test! 😊 https://t.co/SK0dqpQKnL
— anand mahindra (@anandmahindra) August 16, 2022
Just like Bhavna Naik several other people were also stunned by the Mahindra’s most recent offers. Have a look at their reactions:
For we Indians Anand Sir > Elon Musk
— Nikhil Jain (@nikhiljainvashi) August 16, 2022
Even an Anand Mahindra would have same expression of round face and round eyes after his first look at his new Baby the BE❤️❤️ST. Hats off to his Taste
— Prof.Kashinath Jena, Vice Chancellor, Dehradun (@KashiJena) August 17, 2022
Apart from M&M, Maruti Suzuki and Tata Motors, the two biggest automakers in India, are investing billions in the creation of EVs.
Suzuki Motor recently pledged Rs 10,440 crore to introduce its first EV by 2025, while Tata Motors wants to invest USD 2 billion over the next five years to have a portfolio of 10 EVs.
M & M also intends to make over $1 billion in investments.
The business received Rs. 70,070 billion from British International Investment in July.