Snapchat is one of the most popular social media platform right now. Everyone seems to be hitched with this app. But it has lost some luster, if not for everyone but at least according to one of the social influencer in the clan of Kardashian-Jenner.
We are talking about Kylie Jenner here. With just one tweet she managed to give the Snapchat loss of more than $1.3 billion in market value.
Yes, you read that right. Shares of Snapchat company sank 6.1% on Thursday, wiping out $1.3 billions in market value. Kylie Jenner in a tweet revealed that she doesn’t open the Snapchat anymore, it might be because of her newly found motherhood or may be because of the redesign the app has went through.
This is what Keylie Jenner tweeted:
sooo does anyone else not open Snapchat anymore? Or is it just me… ugh this is so sad.
— Kylie Jenner (@KylieJenner) February 21, 2018
The Tweet read:
“Sooo does anyone else not open Snapchat anymore? or is it just me…. ugh this is so sad.”
The loss were revealed by the wall street analysts as they noticed the sudden decrease in the users of Snapchat since the redesign of the app.
Keylie Jenner’s tweet was followed by Maybelline,the beauty-product brand says “Snapchat views have dropped dramatically,” , although, Maybelline still wanted to connect with its’ followers.
Snapchat is also receiving a lot of negative reviews after the redesign of the app.
However, the app is getting a lot of criticism, the chief executive officer (CEO) of Snapchat Evan Spiegel might become one of the highest paid executives in the United States. Last march after the company’s IPO, the CEO got the grant of $636.6 million stock that will be payable in 2020.
What are your thoughts about the redesign of Snapchat? Do you like the new update?
Share your thoughts with us in the comments below.