Isha Ambani Piramal, the Director of Reliance Retail and daughter of billionaire Mukesh Ambani, has inked a significant ₹100 crore deal with the renowned Italian luxury brand Kiko Milano. This strategic move is set to enhance Reliance Retail’s presence in the competitive luxury cosmetics market.
A Strategic Move by Isha Ambani Piramal
Under Isha Ambani Piramal’s leadership, Reliance Retail has seen remarkable growth and success. In the fiscal year 2023-24, the company reported a turnover of ₹3,06,786 crore. The retailer has received numerous accolades, including the Apparel Brand of the Year at the ET Awards and Value eRetailer of the Year at the IRec Awards.
Breaking New Ground in the Beauty Sector
The recent deal with Kiko Milano is poised to elevate Reliance Retail’s position in India’s burgeoning luxury cosmetic sector. Kiko Milano, a leading Italian brand known for its innovative and high-pigment products, is set to open physical stores in major Indian cities such as Delhi, Mumbai, Pune, and Lucknow. This partnership will position Reliance Retail against established players like Tata’s Lakme and Nykaa.
Previous Acquisitions and Future Plans
Earlier this year, Isha Ambani Piramal also secured a deal with luxury cosmetic brand Allies of Skin, further expanding Reliance Retail’s impressive portfolio. With plans to launch 20 new beauty stores across India, Reliance Retail is gearing up to challenge the dominance of Tata and Nykaa in the Indian beauty market.
Your Thoughts?
What do you think about Isha Ambani Piramal’s latest acquisition? Will this collaboration with Kiko Milano give Reliance Retail a competitive edge over Tata’s Lakme and Nykaa? Share your views with us.