Renowned Indian YouTuber Flying Beast, also known as Gaurav Taneja, recently garnered attention for reasons beyond his popular vlogs. A controversy erupted after a video featuring his wife, Ritu Rathee, in tears went viral, sparking rumors of a potential divorce. However, Ritu later clarified that she is not a helpless victim and that any issues between them are personal.
Gaurav Taneja’s ‘Shark Tank India’ Pitch Gains Traction
Amid the buzz, Gaurav Taneja appeared in the upcoming season of Shark Tank India to pitch his whey protein brand, Beast Life. Known for his passion for fitness, Gaurav has previously ventured into the food industry, launching a milk and ghee brand. The teaser for Shark Tank India Season 4 showcased Gaurav presenting his business idea to the Sharks, who seemed intrigued. One of the Sharks, Vineeta Singh, questioned the need for investment given Gaurav’s substantial earnings from social media.
Launching an Organic Ghee Brand
Earlier this year, Gaurav made headlines with the launch of his organic ghee brand. The YouTuber, who shares glimpses of his farming journey in his daily vlogs, purchased Gir cows from Gujarat and adheres to traditional Indian farming methods. The ghee, prepared using the Vedic process in clay pots, was officially introduced on the first day of Chaitra Navratri, marking the Hindu New Year. The starting price for 500 ml of this premium ghee is ₹1,350.
Gaurav also posted a lighthearted blooper video on Instagram during the launch, using the mishap to promote his brand effectively.
Fans are eagerly waiting to see Gaurav Taneja’s full pitch on Shark Tank India. Are you excited to watch him take on the Sharks?